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    Jon DeCoste
    Jon DeCoste
    VP, Strategic Accounts

    Jon DeCoste

    VP, Strategic Accounts

    Jon is Validere’s VP, Strategic Accounts. He is a thought partner for Validere’s customers in determining how new technologies can drive business value. What is needed to enable your energy business to prosper in the coming decades? What are the most complex challenges industry will face and what are their respective solutions?

    Jon also collaborates with Validere’s enterprise and strategic customers as an executive sponsor reducing friction in solution implementations and ensuring delivery of value exceeds expectations. 

    Jon has extensive experience in midstream operations and product quality management. He Initiated and grew the product quality team at Pembina Pipelines, as the Supervisor PQM. Jon also served in commercial and operational engineering roles across crude and NGL assets. 

    Over the past decade Jon has found energy in the startup landscape and helping businesses grow. He is an advisor and Director of Vario Ventures, has invested in seven startups, owned and operated a technical O&G consulting firm, and was a co-founder of an on-demand skilled labour platform.

    When not building Validere’s business, you can find Jon at his children’s sports games, trying to get lost in the mountains on a dirt bike, or taking on a new project from a house renovation to leaning about the world of NFT’s.


    Vario Ventures

    Former Supervisor, Petroleum Quality Management 

    Master of Business Administration
    University of Calgary

    Bachelor, Mechanical Engineering
    Dalhousie University

    Certification, Cargo Trading
    Ice International Exchange


    Petroleum quality
    Midstream operations (NGL, Gas, Crude)
    O&G Capital Asset design, construction and optimization
    Energy Transition
    Drilling fluids engineering
    Boutique M&A

    Houston 11700 Katy Fwy, 700 | Calgary 530 8 Ave SW, Suite 710 | Toronto 1300 Yonge St, 7th Floor